Browsing Articles Written by

Barry Moltz

Barry Moltz helps small businesses get unstuck. He applies simple, strategic steps to facilitate change. Barry has founded and run small businesses with a great deal of success and failure for more than 20 years. He is a small business speaker, radio host and author of four books. As a member of the Entrepreneurship Hall of Fame, he has spoken to audiences of up to 20,000 people. He is a regular guest on business radio and cable TV programming.

Why Your Ego May Be Hurting Your Business

By August 18, 2017 No Comments

Most small business owners need a good amount of ego to have the courage and commitment to start a company. Without a lot of positive early reinforcement, they need to have the confidence that comes with a strong ego to succeed. However, as the company grows, this oversized ego can also get in the way and ultimately hurt the company. Here the symptoms and what should be done to remedy the situation:

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business inspiration

Where Your Employees Can Find Daily Inspiration (It’s Closer Than You Think)

By July 25, 2017 No Comments

When I graduated college, I was a real motivational phrase fanatic. I had quotes pasted around my house and at my desk for inspiration. When I started my first business, I thought posting them in the office would motivate my team. It turns out that they didn’t.   

The first place that most people look for inspiration is in these personal sayings, books and famous people. But the best motivation inside any company is actually much closer than they think; Kristi Hedges, an expert in leadership communications and the author of “The Inspiration Code” says the key is simple daily interactions with their immediate manager. She believes the best leaders energize their people in small ways every day. Here is how it can be easily achieved:

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How Human Nature Works Against Good Financial Business Decisions

By June 20, 2017 No Comments

Many small business owners lack the skills to make good financial business decisions. But it is not always a result of their lack of experience, interest or education in this difficult area.

According to John Howe, author of “The Foolish Corner: Avoiding Mind Traps in Personal Financial Decisions”, it involves human nature and the evolutionary instincts that take over inside of every person when faced with these types of choices. He says that the first step in making better financial business decisions is to be aware that there are internal biases that are affecting each outcome.

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Should You Use a Low Introductory Price to Grow Sales?

Should You Use a Low Introductory Price to Grow Sales?

By May 5, 2017 No Comments

A very common marketing tactic is to charge less to new customers in order to attract them to start using the company's service or products. For example, storage facilities rely on this to get customer’s business when they offer to rent space for the first month for $1. This works in this industry because it is a lot easier to move things into storage then to actually move accumulated items out! But introductory offers are not always effective in increasing revenue and sometimes they can actually hurt the sales of the company.

Decide on whether to use this strategy by asking these three questions:

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How to Spot Bad Leads That Hold Back Sales

How to Spot Bad Leads That Hold Back Sales

By April 20, 2017 No Comments

Sales people waste a lot of time on bad leads that will never buy from their company. They are sometimes referred to as tire kickers or “Lookie Lou’s” since they are glad to talk about buying, but in reality, they never end up purchase anything. Unfortunately, sales team spend an inordinate amount of time not qualifying these bad leads since they get caught up with the quantity of their prospects, not their quality. This results in missing sales goals.  To maximize their sale goals, teams need to only call on prospects that have a high likelihood of buying

Here are surefire ways to spot them before they waste too much valuable selling time:

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The Surprising New Business Metric for Success

By March 30, 2017 No Comments

The goal of every small businesses is to generate a return on investment (ROI). This means that if a dollar is put into the company, the owners hope to get $3 or even $100 from it.

While this is still a required long term measurement, a new undervalued metric that will help businesses grow daily is to establish a “Return on Kindness” (ROK). While there continues to be much divisiveness and conflict in the world, every company can serve as a refuge for their employees who need to work toward a common goal. Achieving this will always lead to long-term loyalty and increased positive motivation.

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6 Red Flags to Look For in Any Contract

By February 9, 2017 No Comments

Learn to Look for these Red Flags in Business Contracts

Too many small business owners gloss over important terms in contracts they sign. This can cause a problem later in the relationship if they are not properly negotiated. While a lawyer may not need to be involved in every transaction, here are the areas that all companies should look for to protect themselves before signing any agreement:

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