SMS registration and FAQs

IMPORTANT: All Nextiva customers must register all Nextiva phone numbers used to send text messages or run the risk of messages not being delivered.

Who is required to register and by when?

New regulation from mobile network operators requires all Nextiva customers to register all Nextiva business phone numbers used to send text messages. 

Why do I need to do this?

Due to recent industry regulations created to reduce spam and unwanted text messages, all businesses are required to register and submit campaign information for all phone numbers used for texting.  

Registering your campaign and staying compliant with the latest industry regulations helps ensure deliverability of your text messages. In addition, registered campaigns help prevent your caller ID from showing up as spam.

What if I don’t register my numbers? 

Failure to register will result in texting/SMS being disabled on your account. 

What happens after I register?

The registration process takes anywhere between 5-20 business days. Once registration is successfully completed, you’ll find a confirmation within your Nextiva admin portal. 

Once registration is complete, you will be able to send text messages.

What is required to register? 

  • If the account has more than one line, a valid tax ID must be used. If the account only has one line and doesn’t have a valid tax ID, they can indicate this in the registration wizard. All data is encrypted for secure storage. To learn more about about Nextiva security, click here
  • Online presence, such as your company’s URL or social media page.
  • Company type.
  • Details how your company uses or plans to use text messaging.
  • Details how your company obtains the phone numbers you plan to text.
  • Outline how your company obtains consent to text message the phone numbers.

How do I register? 

You can register your numbers directly from your Nextiva account in minutes. From the NextOS home page, select Administration from the menu at the top under your avatar. 

Under Communication, click Messaging > Registry now. 

Messaging Guidelines

Our messaging guidelines are built from the CTIA Messaging Principles and Best Practices. Please refer to the CTIA guidelines for more details. Nextiva customers should take proactive steps to monitor and prevent unwanted message content, including but not limited to content that: 

  • Is unlawful, harmful, abusive, malicious, misleading, harassing, violent, obscene/illicit, or defamatory 
  • Is deceptive (e.g., phishing messages intended to access private or confidential information), including deceptive links 
  • Invades privacy 
  • Promotes illegal activity
  • Causes safety concerns 
  • Incites harm, discrimination, hate or violence 
  • Includes malware 
  • Threatens recipients or intended to intimidate 

What types of use cases are not allowed?

High-risk financial services

  • Payday loans 
  • Short term – high Interest loans 
  • Auto/mortgage/student loans
  • Debt collection 
  • Gambling/sweepstakes
  • Stock alerts 
  • Cryptocurrency

Get rich quick schemes

  • Deceptive work from home programs 
  • Risk investment opportunities
  • Multi-level marketing

Debt forgiveness

  • Debt consolidation 
  • Debt reduction
  • Credit repair programs  

Job postings

  • Exceptions permitted if the message sender is the one doing the hiring

Controlled substances

  • Cannabis, CBD & hemp products 
  • All schedule 1 & 2 drugs
  • Tobacco and vape

Other disallowed use cases

  • Phishing 
  • Pornography 
  • Profanity or hate speech 
  • Fraud or scam 
  • Deceptive marketing 
  • Lead generation (All affiliate marketing must be carrier approved) 
  • Referral or reseller campaign

How can you check the status of the registration request?

Throughout the registration process you can check the status of your request within your Nextiva admin portal under Messaging. Once registration is successfully completed, you’ll see the confirmation here. 

Is there an appeal process if a request doesn’t get approved?

If the request is declined, there are detailed reasons provided. Once corrected, feel free to resubmit

What do I need to do if my campaign is declined?

Your campaign may be rejected or declined by the campaign registry if the details provided in the registration form do not match or if more information is required. For instance, if the tax ID in the form does not correspond to your business, if the website is invalid, or if there are discrepancies in other needed information. In such instances, you are required to submit the registration again.

 

Need additional help? Click here.

Was this article helpful?