Author Archives: Melinda Emerson


Work your Biz Wednesday: How Can I Make my Small Business Attractive to Angel Investors?

If you’re considering seeking funding to either launch or grow your business, angel investors are one potential source of financing worth considering. But realize: angel investors get pitched every day, and turn down 90% of the startups that approach them. What can you do to put yourself in the best light possible to increase your […]


Work your Biz Wednesday: How Do I Fire a Beloved Employee?

The only thing worse than firing an employee is firing one you truly love. The reasons for having to fire a beloved employee vary: maybe you’ve outgrown their skillset, you’re selling the business, or you can’t afford to keep a full-time employee on. Whatever the reason, you want to cushion the blow for this person […]


Work your Biz Wednesday: The Most Important Task Small Business Owners Neglect

The first time you said to someone, "I'm starting my own business," you probably felt a sense of pride and empowerment, as well as nervousness. When setting up a small business, you want to plan for as many contingencies as possible, and prepare for anything the marketplace or business world may throw at you. But […]


Work your Biz Wednesday: 5 People You Will Meet on Your Road to Business Success

Most entrepreneurs have said to themselves at some point, "I had no idea starting my own business was so complex!" But great adventures lead us down paths we would never tread otherwise. It's not easy to choose the path of the unknown in a world that seems to crave what's secure and predictable. If you […]


Work your Biz Wednesday: Good and Bad of Starting Your Own Business

Freedom and control are common factors that motivate people to leave traditional employment to start a new business. If you yearn for the opportunity to be in charge, set your own hours and design your daily activities, prepare yourself for some of the harsh realities of finding entrepreneurial success. Here are a few key things […]


Work your Biz Wednesday: How to Make your Business more Profitable

Profit is how we keep score in business. Just because you can pencil profit into the financial section of your business plan doesn't mean it automatically will happen. As an entrepreneur, you have to commit fully to "minding your own business" to generate the profits that you seek. Here are several strategies I encourage you […]


Work your Biz Wednesday: What Technology do You Really Need When Starting a Business?

If you’re at the beginning of your journey to starting a business, it’s easy to get your head turned with all the shiny technology tools out there. You’ve just got to have a smartwatch! The biggest laptop! Or That top-of-the-line tablet. In reality… you don’t need most of that stuff. You can always grow your […]


Work your Biz Wednesday: How to Retain Your Customers

Getting customers is one thing. Getting them to come back and keep buying from you is entirely something else. While you might be putting a lot of energy into attracting new clients, you should also put some attention into nurturing relationships with past customers so they’ll bring you repeat business. Here are some strategies to […]


Work Your Biz Wednesday: 5 Secrets to Getting High Traffic to Your Website

No matter how much web traffic you get, you always want more. After all, the more traffic your website receives, the more customers you have, at least in theory. But maybe you’ve struggled to get even 100 visitors a month to your website. How do other small businesses manage to attract hundreds of thousands of […]



 
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Learn how Nextiva Analytics gives you unprecedented insight into your business.

Nextiva's XBert

Contact an Amazing Service
Sales Expert
(800) 799-0600
Learn how Nextiva Analytics gives you unprecedented insight into your business.

Nextiva's XBert

Contact an Amazing Service
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(800) 799-0600
Learn how Nextiva Analytics gives you unprecedented insight into your business.