Author Archives: Carol Roth

About Carol Roth

Carol Roth is a radio host on WGN, a CNBC TV contributor, a ‘recovering’ investment banker & a bestselling author of The Entrepreneur Equation. You can find her on Twitter @CarolJSRoth or at www.CarolRoth.com. She also has an action figure made in her likeness.

4 Ways to Decide if You Should Re-hire Former Employees

There was a time when few individuals would consider taking a new job with a former employee and few companies would consider re-hiring former employees. Things have changed. When the economic downturn forced employers to cut back on headcount, they had to reluctantly let go of many valued workers. Even in today's somewhat tepid recovery, […]


What Pace is Right for Your Business?

"If everything seems under control, you’re not going fast enough." This quotation comes from notorious race car driver, Mario Andretti. Just as maximum speed was essential to gain him an impressive 111 career wins, it is just as important for businesses that want to get a leg up on the competition. The real gift, however, […]


Can Your Business Benefit from its Own Apps?

From crushing candy to streaming video, anyone who has a smart phone probably has a sizeable collection of entertaining apps. But many apps add convenience to daily lives. People can pre-order restaurant meals, compare prices on the fly, or check in at the airport. The real question is whether or not it is time for […]


Great Customer Service Reps are Born, not Made

All new hires need some formal or informal training to learn the ins and outs of their jobs, including customer service reps, who need to master basic company policies and procedures connected with customer interactions. While most employees who master training become great workers, perfect policy and procedure proficiency does not automatically make customer-facing employees […]


Does Your Brand Match Your Company Culture?

In 2008, BP shelled out $211 million for the design of its Helios logo, which, the company asserts, represents many things, including heat, light and nature. Who would have guessed that BP would face costs amounting to billions of dollars (and counting) after the Gulf oil spill two years later? Today, the company continues to […]


5 Ways to Win the War Against Digital Distractions

In a 2009 National Public Radio interview, Dr. Clifford Nass, who was a noted Stanford educator, harshly referred to multitaskers as "suckers for distraction and suckers for the irrelevant." He was referring largely to students under the control of their digital devices, but it applies to the business world as well, because multitasking does not […]


4 Tips on Mentoring Employees for Everyone’s Benefit

Without inspiration from a former boss, Amazon CEO Jeff Bezos might not be where he is today. In a mutual mentorship, Facebook CEO Mark Zuckerberg turns to Washington Post CEO Donald Graham for advice on being a CEO; Graham turns to Zuckerberg for social media advice. But effective mentorship does not have to apply only […]


Is Speed the Best Way for Small Businesses to Attract Customers?

The fast casual business model enjoys continued success for a reason that goes beyond low prices: customers are busy people who see time as money. Every minute that they spend waiting for service is a minute lost to other daily activities. This same concept holds true for any business — from store-fronts to consulting services. […]


Four Ways to Make Employee Peer Reviews Effective

Many employees and managers alike quake with fear when they learn that their company is implementing a system that involves peers in the performance review process. Employees see writing reviews as a waste of time, even as they foresee co-worker conflict in their futures. Recognizing that peer reviews are not typically accurate, managers see them […]



 
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