Author Archives: Barry Moltz

About Barry Moltz

Barry Moltz helps small businesses get unstuck. He applies simple, strategic steps to facilitate change. Barry has founded and run small businesses with a great deal of success and failure for more than 20 years. He is a small business speaker, radio host and author of four books. As a member of the Entrepreneurship Hall of Fame, he has spoken to audiences of up to 20,000 people. He is a regular guest on business radio and cable TV programming.

Why You Don’t Get New Customers (or Keep the Ones You Have)

In order to grow, every company needs to acquire new customers and sustain the ones they have. This is particularly hard for many small business owners since they are usually afraid of sales and marketing. They are also bad at keeping their customers since they are so focused on getting new ones in the front […]


How to Answer All Your Emails Every Day

Email Etiquette When You Have No Time to Answer Most small business owners are buried in email. This is discouraging since they don’t always get to answer the important ones. Business etiquette suggests that each email should be replied to within 24 hours. Letting messages go unanswered for longer than this can have a profound negative […]


How to Succeed If Donald Trump Was Your Boss

There are a lot of tough bosses out there. But what if you had a manager like Donald Trump? The type that is a forceful leader and wants it done their way. They insist on managing the company top down and don’t look for input from anyone. Many times, they issue proclamations and demands like […]


Why Most Business Mergers Fail (and What to Do About It)

It starts off as a brilliant idea. The small business owner is interested in buying another company or they want to sell theirs. Dollar signs and possibilities float around in their head. After a lot of hard work, the transaction is done and everyone celebrates. But then, it ends up hurting the future of the […]


Why Your Email Signature Matters

The single marketing message that any business person sends the most every day is in their email signature. This is why it is critical to use only the information that reflects the company’s brand and further builds a relationship with the recipient. The essentials Name, title, company, email address, web site URL, phone number and […]


Best “No Tech” Business Holiday Gifts under $25

It is important to send gifts to your customers to show how thankful you are for them this time of year. Anyone can spend hundreds of dollars on lavish gifts. But, how do you show you care when the budget is under $25?  A Flock of Chickens. Heifer is an organization that gives food, animals […]


Why Online Reviews Are Flawed (and What to Do About It)

People have always placed a lot of credibility in the reviews of others. On Amazon, eBay, Yelp or TripAdvisor, when they read what other consumers have said about products and services purchased, they place a higher value on this than any direct advertising from the company. This should not be a surprise since consumers see […]


Secret Handshake? Why Rituals Are Critical to Your Business Culture

Does your company have a secret handshake? Probably not, but you may want to think about creating one. Look at any sports team and see the special things they do before, during and after a game. They prepare and celebrate in a way that is unique to them. I saw one of the best examples […]


When Will the Next Recession Be?

The next recession may have started on August 24, 2015 when the Chinese stock market dropped another 7% and for a total of a 40% loss from its peak. That day, U.S. stock markets followed suit and plunged 1,089 points within minutes of the start of trading. The markets slightly recovered, but are still down […]



 
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