There are several reasons why enterprises should utilize SIP. Firstly, it improves how companies and individuals can manage and improve applications, devices and thus, communication. Built on a text-based language, like HTTP, it is easily used by IT employees and is very understandable by the average user.
It can implement one “address” for all communication devices, including mobile phone, video chat, landlines, texting, and instant messaging. Communication can be routed to whatever mode the user prefers or whichever one the user is available at. It can also create an availability profile, so that those trying to initiate contact will know if anyone is on the receiving end. SIP can also prioritize incoming messages, so that users aren’t overwhelmed with communication. They can format and route messages depending on the user’s needs.
SIP can also transform traditional communication by implementing speech-to-text and text-to-speech, so that users working off different devices can still have a conversation. SIP applications can be used within and between large and small businesses and create protocol for communication, i.e. instantly ordering a product if the stock is low. SIP also reduces user costs, maximizing on low cost modes of communication, such as the internet. Customer service services, including contact centers, can be greatly improved in efficiency and management, especially with self-service options. All of these SIP benefits improve employee and business productivity. Nextiva offers PBX SIP Trunking services for small business – more information can be obtained by visiting: