Articles Written by Melinda Emerson

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Melinda Emerson

Work Your Biz Wednesday: How to Develop a Profitable Exit Strategy

By Melinda Emerson August 16, 2017 No Comments

I want to see bucketfuls of cash at the end of running my business…how about you?

You may be so busy with your business not be thinking about its long-term future, but what is your end goal with your business? Do you have an exit strategy? Having an idea for what will happen in your business in the future is just as important as your business plan, marketing campaign, and balance sheet. An exit strategy doesn't mean your business dies or goes away. In fact, you want the exact opposite. You just need a plan to scale your business to get yourself into the best possible scenario to put your business up for sale one day.

How do you set up a profitable exit strategy? Let's walk through it step by step.

Work Your Biz Wednesday: Why Customer Experience Needs to Keep Pace with Your Business Growth

By Melinda Emerson July 26, 2017 No Comments

It's great to have vision. Just make sure you're ready for business growth.

I can't tell you how many entrepreneurs have told me that growth remains their number-one priority. They want more customers, more sales, more inbound links, more repeat business more products to sell.. The problem is that they forget about the customer experience in the process.

Work Your Biz Wednesday: How to Develop an Effective Employee Training Program

By Melinda Emerson June 28, 2017 No Comments

Employee training serves multiple purposes in any business. It allows you to set a standard for how your business operates. It also keeps employees safe, helps improve customer satisfaction, increases efficiency, and enables productive work. If you don't have a formal employee training program, however, you can't measure results or maintain consistency.

Work Your Biz Wednesday: How a Mobile App Can Help Grow Your Business

By Melinda Emerson June 14, 2017 No Comments

Sometimes we can all feel resistant to technology. I think we all look at shiny new tech and think, "But the old way works just fine." I feel your pain. However, your business will the feel pain if you don't embrace technology that could help your business grow and attract a new customer base, like millennials. Building a mobile app for your business is one way to leverage technology and automate some of your marketing efforts.

Why Your Business Needs an Exit Strategy | Nextiva Blog

Work Your Biz Wednesday: Why You Need to Have an Exit Strategy for Your Small Business

By Melinda Emerson May 17, 2017 No Comments

When you start a business, it's all about passion and excitement. You burn the candle at both ends. You put in the hard work of planning to make sure you set up your company for success. The last thing you want to think about is getting out of the business. But that's a mistake. If you don't have an exit strategy, you could create a new set of problems.

Is your small business growing too fast?

Work Your Biz Wednesday: 5 Signs Your Small Business Is Growing Too Fast

By Melinda Emerson May 3, 2017 No Comments

I know, business growth sounds like a good thing. And it is. However, growing a small business requires planning, and I've seen businesses grow too fast. This uncontrolled growth can lead to quickly going out of business. You could burn through cash, exhaust your resources, not to meet customer demand, make risky hiring decisions, and above all damage your brand.

Work Your Biz Wednesday: Tips for Getting Yourself Organized in Your Small Business

By Melinda Emerson April 19, 2017 No Comments

If you are tired of the stress connected with being disorganized, let me help you develop a system to handle your business paperwork. Part of it is having the right attitude, part of it is knowing what it's safe to toss, and part of it is the actual nuts and bolts of carrying out good paper management day in and day out. Here's how to conquer your office paperwork once and for all.

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