Want to provide great customer service this holiday season (and boost your sales in the bargain)? As we head into Black Friday/Small Business Saturday/Cyber Monday and the rest of the holiday shopping season, one of the biggest motivators you can offer online shoppers is free shipping. Most major retailers offer some form of free shipping [...]
Figure out what "world" your business is serving and begin catering to them. Find out how in this week's Mondays with Mike video from author and consultant Mike Michalowicz.
One of the most common statements that I hear over and over again from struggling entrepreneurs and business owners (and even from friends and family in my personal life!) is that they have given it 100%. This statement is usually an attempt of sorts to make a person feel better about throwing in the towel [...]
Small businesses waste a lot of time selling to the wrong people. As a result, their company either does not grow or their sales drop. Here are 3 ways to improve their sales yield: 1. Focus on the right prospects. People only buy when they are in pain and have money to solve that pain. Every [...]
As a small business owner, one of the biggest challenges you will face is dealing with your employees. This week's Work Your Biz Wednesday video from Melinda Emerson gives tips on how to deal with personnel issues.
It’s the part of our jobs every small business owner hates: dealing with problem employees. Whatever the reason (whether you dislike confrontation or worry about getting sued) you can’t ignore employee problems, or they will just get bigger and potentially threaten your entire business. Fortunately, there are some simple steps you can take to protect your [...]
Black Friday is always a difficult day for small business owners to compete with the hoopla around early morning discounts at big box retailers. The day after Black Friday has become a day to focus on shopping at small businesses. American Express started Small Business Saturday in 2010. Here is how to take advantage this [...]
Overcome the entrepreneurial mindset and start thinking like an investor to help grow your business. Learn how in this week's Mondays with Mike featuring Mike Michalowicz.
Every small business owner wants to be number one. This remains the same when it comes to being listed in organic search engine rankings. They not only want to be on the first page, but they want to be listed in the #1 position. Most search engine experts believe that being listed first is important. [...]