Author Archives: Mike Michalowicz

About Mike Michalowicz

Mike Michalowicz (pronounced mi-KAL-o-wits) started his first business at the age of 24, moving his young family to the only safe place he could afford – a retirement building. With no experience, no contacts and no savings he systematically bootstrapped a multi-million dollar business. Then he did it again. And again. Now he is doing it for other entrepreneurs. Mike is the CEO of Provendus Group, a consulting firm that ignites explosive growth in companies that have plateaued; is a former small business columnist for The Wall Street Journal; is MSNBC’s business make-over expert; is a keynote speaker on entrepreneurship; and is the author of the cult classic book, The Toilet Paper Entrepreneur. His newest book, The Pumpkin Plan has already been called “the next E-myth!”

Mondays with Mike: What They Told You About Sales Is Wrong!

What’s been written about sales tactics could stretch from here to the moon and back.  There are seminars, webinars, and even one-on-one coaches who promise to give you the low-down on surefire tips to close a deal.  What’s wrong with the accepted truths about sales?  Many of them are wrong!  When you look at evidence, […]


Mondays with Mike: What You Can Learn From Hyper-Startups

There are time-tested procedures for starting a business – from writing elaborate business plans to generating sales projections.  While we can learn a lot from following traditional paths, there’s a host of new entrepreneurs who start their businesses in a flash – moving from idea to implementation in a matter of hours.  These hyper-startups are […]


Mondays with Mike: The New Marketing Trend That’s Here To Stay

Limited time!  Lowest price!  Buy now! Consumers are inundated with claims on their attention, time, and money.  We’re tired of brand impressions everywhere we turn, and we crave something different.  What works right now for consumers in our crowded marketplace?  Authenticity.  Surprising, isn’t it?  What’s most effective is providing great value to customers who feel […]


Mondays with Mike: The 10 Most Powerful Cloud Tools

So, not only is the decision to move your business to the cloud a difficult one, fraught with anxiety about security and reliability, but in addition, deciding which tools and applications to use can be simply mindboggling.  There are practically an infinite number of options – but some are definitely better than others.  Let’s take […]


Mondays with Mike: What’s In A Name? 8 Tips For Finding The Perfect Name

We all know those iconic product names – the ones that speak for entire categories:  Kleenex.™  Coke.™  Even Cronut,™ for those of you looking at more recent examples.  Names are powerful, and while some entrepreneurs luck into great names, there are steps you can take to improve your chances of selecting the perfect name, one […]


Mondays with Mike: Secure Your Data On The Cloud

I’ll be honest.  One of my biggest concerns about converting my business to run on the Cloud was the security of my information.  And lest you think I’m unduly concerned, you should know that I used to work in computer forensics.  My background in retrieving information that people most definitely didn’t want recovered has taught […]


Mondays with Mike: 7 Ways To Banish Spam

I used to hear people complaining about telemarketers who always seemed to call at dinnertime.  Fortunately, we don’t get as many phone calls from people trying to sell us something, but those calls have been replaced by a plague of junk email – spam.  It clutters up our inboxes and can prevent us from seeing […]


Mondays with Mike: Why A One-Star Review Can Be Good For Your Business

In the olden days, you might have had to pick up a phone book or ask a neighbor if you wanted a recommendation for a business – whether it was a restaurant in an unfamiliar city or a contractor to fix something around your house.  Now, though, it’s possible to find reviews of nearly any […]


Don’t Do This! 5 Mistakes You Can Avoid When Handling Your Staff

I’ve hired and fired enough people to know what works and what doesn’t in terms of managing staff.  When you’re dealing with people, things can be unpredictable, but I’ve learned a few lessons that always hold true.  Here’s my top list of things you should NOT do when you’re dealing with your staff. Expect the […]



 
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