September 16th, 2014

Nextiva Tuesday Tip: Who Are the Online Influencers, and How Can You Reach Them?

Is your business taking advantage of online influencers to build your reputation, build relationships and make sales? Online influencers—or people whose opinions are shared online and disproportionately influence others—come in several varieties, including: Bloggers with lots of followers among your target market (check out Klout or Alltop to help you identify these), Journalists who report [...]

September 15th, 2014

Mondays with Mike: The 8 Female Values Every Male Leader Needs

I’ve been fortunate enough to work with some spectacularly smart and strong women throughout my career, and I’m frequently reminded of the values that these women have displayed – things I’m working hard to implement in my own business.  Whether you believe that gender differences are the result of nature or of nurture, don’t miss [...]

September 12th, 2014

How David Can Win Against Goliath Competition

Author: Carol Roth

Many communities argue against big companies like Wal-Mart moving into their areas because they believe that these big corporations will eradicate local mom and pop stores. Granted, big, burly businesses can intimidate their smaller counterparts. But David brought a slingshot and a bag of stones to the battle. Then, he found a hole in Goliath’s [...]


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September 11th, 2014

The Customer Experience Can Always Be Improved

About this series: This series of articles from Nextiva will help you grasp of the essentials of customer service: the principles and guidelines that will serve you well in any era, regardless of trends, changing technology, and a constantly evolving customer base. Our guide is Micah Solomon, customer service and customer experience consultant, author, and speaker. Customers [...]

September 10th, 2014

How to Develop an Email Lead Nurturing Program

One of the biggest obstacles I’ve seen for small business owners is closing the sale. Now, I understand that we’re not all born salespeople, but even if you despise sales, you can’t get away from them if you run your own business. It’s just a matter of sorting through the leads you take in and [...]

September 9th, 2014

Nextiva Tuesday Tip: How to Use Incentives for Your Customer Service Employees

Salespeople typically get incentivized to motivate better performance, but do you offer incentives to your customer service employees, too? After all, they have the arguably harder job of keeping customers happy after the sale. Creating a customer service employee incentive program can not only improve your customer service, but also boost profits and help retain [...]


September 8th, 2014

Mondays with Mike: 5 Tips For Finding Prospects On Twitter

I’ll admit it.  I thought Twitter was a silly little fad when I first learned about it.  Seriously – how much effect can 140 characters have?  It turns out that it’s a massively powerful medium, and I wish I’d started using it earlier.  It can be a goldmine in terms of establishing relationships with existing [...]

September 5th, 2014

Building A Customer Experience that is (and isn’t) “Just Like Home”

About this series: This series of articles from Nextiva will help you grasp of the essentials of customer service: the principles and guidelines that will serve you well in any era, regardless of trends, changing technology, and a constantly evolving customer base. Our guide is Micah Solomon, customer service and customer experience consultant, author, and speaker. A [...]

September 4th, 2014

Three Ways to Improve Your Business Messaging

Author: Carol Roth

All businesses need to communicate a consistent story that describes who they are, what they do and why customers need their products or services.  But even relatively small businesses count on a number of employees to deliver the story in everything from advertising to bids.  Add social media to the mix and your business can [...]



 
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